Author: Lisa

We’ve been applying some new online research techniques to the evaluation of both proposed and existing information architectures on our clients’ websites. These techniques focus on the words and labels that drive visitors through their top tasks. In this article, …
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Posted in Remote usability testing, User experience trends Tagged , ,

In this issue People bring their Google expectations to your site Top Neo Tweets Over 30 billion web searches were conducted this summer, according to data collected by Comstor. Most of them took place on Google – averaging out to …
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Posted in Design Tagged ,

Time is the currency of the web. Whenever someone visits your website they are spending their time. They are investing in your website with the hope of a good return on their investment. Failure to deliver on that promise can …
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Posted in Uncategorized Tagged

We recently pulled together the trends in site-based search for a client. They were about to purchase a search engine application for their site, and wanted to evaluate the options in a usability context. Behaviour patterns we observed in hundreds …
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Performance measurement offers new ways to manage effectiveness and efficiency of tasks. Search is often associated with top tasks and a key component of findability on the web. Through our partnership with Gerry McGovern we’ve been helping to research and …
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Posted in Uncategorized Tagged ,

(CCI) projects over the past year that measured those factors that were really annoying customers on client websites or intranets. Invariably the two largest contributors to a negative experience are poor search results and confusing menus and links. People are …
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We recently completed another of our Task Identification projects. At the end of the process we worked with the team to take their new insights and start creating wireframes that would better support their top tasks. For one client, over …
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Based on our usability findings and research over the years we’ve compiled a list of best-practice guidelines for navigation. How does your website compare to these best practices? Global navigation Let users begin the top task or two directly on …
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Two great ways to recruit participants In this article, we’ll describe two creative techniques that generate a wonderful range of usability testing participants and still meet Canadian requirements to store survey data on data servers in Canada. Better recruiting techniques …
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Posted in Remote usability testing