Potential Online students: Top Task survey We recently carried out a Top Task Identification project for a College with our partner Bob Johnson, surveying visitors for their top tasks on the College website. The 1,545 respondents included potential students considering …
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Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , ,

Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the second of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In my first article, 3 Top Tasks for “Online” Future Students: Cost, financial …
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Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , , ,

Warning: this article contains strong personal and professional opinion, plus some survey design talk! The Trump Make America Great Again Committee has a ‘Mainstream Media Accountability Survey’ at: https://action.donaldjtrump.com/mainstream-media-accountability-survey/ Go take a look; in fact, I urge you to take …
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Posted in Design, Online UX research, User experience trends

Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the first of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In a recent top task research project for a U.S. college, we …
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Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , , ,

It’s time to finally stop requiring users to format numbers in online forms. Front-end developers need to put in the extra effort to accept any format or provide masks instead of displaying error messages. To make that point to Government of Canada teams, …
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Posted in Design, Online UX research Tagged , , ,

Hack a document camera into a mobile testing camera and sled We’ve tried several mobile phone sleds and have been disappointed by cameras that don’t swivel or turn to fit the view of the participant’s fingers and screen. This winter, we …
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Posted in Mobile Tagged , , , , ,

Are tables in your web pages stopping users in their tracks? Here is an example in which users reached the right page, but left before completing their task. The culprit was a table. Tabular data on the page was broken …
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Posted in Design

Jeff Stark, Lisa Fast, Mario Bonito and David Berman onstage at Codefest 4  – Photo by Mike Gifford – see all of Mike’s Codefest photos On February 18th and 19th, we joined in at Codefest4 2016.  This terrific event brought together the …
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Posted in Events & Speaking

We recently ran a study of a range of live and prototyped finders (pages where you use filters or facets to refine a set of results).  The goal was to identify which design patterns were most successful for particular finding tasks on computers, tablets and …
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Posted in Design, Mobile, Remote usability testing

For many years, Jakob Nielsen has listed  “Anything that looks like an ad” as one of the top 10 mistakes in web design. But he and others aware of ‘Banner Blindness’ might be surprised by the significant negative effects of stock photos …
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Posted in Design